During the pandemic, the hair industry had been struggling. However, the return of the American Beauty Show meant great things for all who attended. With new styles and products coming out on a regular basis, hair stylists everywhere show off their top styling and cutting techniques. As one of the biggest hair shows in the county, everyone who attended was able to learn about the newest trends in the hair industry.
The American Beauty Show, also known as ABS, was held in Rosemont, Illinois, March 26th and 27th. Attendees came from all over the country to see the newest innovations in the beauty industry, spanning from hair care to skincare to nail care. While the show had been held virtually for the past two years, nothing compares to being able to see everything in person.
One of the most popular events at the show was the live hair shows, where stylists showed off their latest techniques. Attendees were able to see everything from classic cuts to the most modern styles. There were also plenty of opportunities to learn about new products, with many vendors offering free samples and discounts.
Headline artists included Sarah Potempa, Guy Tang, and BTC Team. Sarah Potempa, the founder of the multi-award winning haircare brand, Beachwaver, showed off her new line. Meanwhile, Guy Tang, who has a reputation for being an industry leader in hair color, demonstrated his latest techniques in a packed-out seminar. BTC Team, comprised of the industry’s top educators, presented their newest cutting and styling techniques.
In addition to the live shows and product demonstrations, ABS also offered a variety of educational opportunities, such as classes and workshops. These sessions covered a wide range of topics, from basic hair care to advanced styling techniques. Attendees were able to learn from some of the top names in the industry, which provided invaluable tips and tricks that they could take back to their own salons.
For hair stylists, learning is never-ending, given how fast the industry changes. That is why ABS is such an important event for stylists, as it gives them the chance to see what’s new, learn from the best, and bring the latest trends back to their clients.
ABS is a great opportunity for hair stylists to learn, network, and grow their businesses. The show offers something for everyone, from new stylists just starting out to experienced professionals looking to stay on top of the latest trends. All stylists, regardless of experience, can find something at ABS to improve their skills and knowledge of the industry. If you’re a hair stylist, ABS is definitely worth checking out..
