**Guess? Inc. International Business Continues to Perform Strongly**.
Guess? Inc. reported strong international growth in its recent financial results, driven by strong demand in Europe and Asia. The company’s international business now accounts for over 60% of total sales..
**Europe**.
Europe continues to be a key growth market for Guess?, with sales increasing by over 20% in the most recent quarter. The company has been expanding its presence in the region through a combination of new store openings and partnerships with local retailers. Guess? now has over 600 stores in Europe, including flagship locations in London, Paris, and Milan..
**Asia**.
Asia is another important growth market for Guess?, with sales increasing by over 15% in the most recent quarter. The company has been expanding its presence in the region through a combination of new store openings and joint ventures with local partners. Guess? now has over 300 stores in Asia, including flagship locations in Hong Kong, Shanghai, and Tokyo..
**Other International Markets**.
Guess? also reported strong growth in other international markets, including the Middle East, Latin America, and Canada. The company has been expanding its presence in these markets through a combination of new store openings and partnerships with local distributors..
**Factors Driving Growth**.
Guess? attributes its strong international growth to a number of factors, including:.
* **Increased brand awareness:** Guess? has been investing heavily in marketing and advertising campaigns to increase brand awareness in international markets..
* **Product innovation:** Guess? has been introducing new products and collections that are tailored to the specific needs of international customers..
* **Expansion of retail network:** Guess? has been expanding its retail network in international markets through a combination of new store openings and partnerships with local retailers..
* **Strong e-commerce platform:** Guess? has a strong e-commerce platform that allows customers to shop for its products online..
**Outlook**.
Guess? is optimistic about the future of its international business. The company plans to continue to expand its presence in existing markets and enter new markets. Guess? also plans to continue to invest in product innovation and marketing to drive growth..
**Financial Performance**.
In the most recent quarter, Guess? reported total revenue of $840.4 million, an increase of 10.4% from the same period last year. International sales accounted for $510.2 million of total revenue, an increase of 15.3% from the same period last year..
Guess? reported net income of $86.2 million in the most recent quarter, an increase of 12.5% from the same period last year. The company’s international business contributed significantly to this growth..
**Conclusion**.
Guess? is a global lifestyle brand with a strong international presence. The company’s international business continues to perform strongly, driven by strong demand in Europe and Asia. Guess? is well-positioned to continue to grow its international business in the future..
